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It draws upon earlier, nineteenth century models from many of the twenty-three foundries consolidated into American Type Founders in 1892. Ī guide explaining the names used by ATF for their many somewhat related 'gothic' types.įranklin Gothic itself is an extra-bold sans-serif type. It is in part bundled with Microsoft Windows.
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Probably the best-known extension of Franklin Gothic is Victor Caruso's 1970s ITC Franklin Gothic, which expands the series to include book weights similar to Benton's News Gothic in a high x-height 1970s style. Many versions and adaptations have been made since. Benton's Franklin Gothic family is a set of solid designs, particularly suitable for display and trade use such as headlines rather than for extended text. Despite a period of eclipse in the 1930s, after the introduction of European faces like Kabel and Futura, they were re-discovered by American designers in the 1940s and have remained popular ever since. The typeface continues to maintain a high profile, appearing in a variety of media from books to billboards. “Gothic” was a contemporary term (now little-used except to describe period designs) meaning sans-serif.įranklin Gothic has been used in many advertisements and headlines in newspapers. For a beautiful handmade outline serif for your business cards, mood boards, and blog headings, check out Viktoria.Gothic #1, Square Gothic Heavy, Gothic #16įranklin Gothic and its related faces are a large family of sans-serif typefaces in the industrial or grotesque style developed in the early years of the 20th century by the type foundry American Type Founders (ATF) and credited to its head designer Morris Fuller Benton. Need a strong typeface for headlines or logos? You can’t go wrong with the bold sans serif, BADGER.
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If you want the Franklin Gothic Book Regular variant, head on over to Fonts Geek to download them at no cost. The ATF Franklin Gothic version on the other hand, can be found on Adobe Fonts. For the free version, you can get them from Download Fonts. You can buy the entire font family or its individual variants from My Fonts. Another testament to its utility is seen in various company logos, including those for Showtime and Bank of America. Star Wars benefited from the easy-to-read Franklin Gothic Condensed for their subtitles.
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It has also evident in applications beyond print media, such as in the movie Rocky. The American and Canadian versions of Scrabble have Franklin Gothic for letter tiles. Time Magazine uses it for headlines and article titles, while The New York Times utilizes the font in several section headlines. Franklin Gothic Legacyįranklin Gothic is a respected typeface that’s featured in many prominent media. ‘Bud’ Renshaw designed Franklin Gothic Wide in 1952, while Franklin Gothic Condensed Italic was created by Whedon Davis in 1967. The foundry added two more variants many years later. The original fonts were Franklin Gothic (1902), Franklin Gothic Condensed + Extra Condensed (1906), Franklin Gothic Italic (1910), and Franklin Gothic Condensed Shaded (1912) – all of these were designed by Benton and issued by the ATF. Franklin Gothic in itself was an extra-bold sans serif type, which was expanded in the course of 10 years. It was named after Benjamin Franklin, one of America’s most prolific printers. Morris Fuller Benton was credited for its design in 1902.
Fonts 5,805 Fonts Franklin Gothic Variants and History